On 9th February, 2023, an intern, Yumna Amalia Maghfirah, presented about the Philippines Beauty Pageant industry and how it helps the country itself diplomatically and economically, and how the Filipinos support the beauty pageants. SEA CHAT #38 was attended by 13 Indonesian interns and 3 international interns from Myanmar and the Philippines.
The speaker started the presentation by explaining how the beauty pageant emerged from the ancient Greek and 19th century until the 21st century through different major shifts year by year. Later in the 1950s, this developed as decolonisation and rising nationalism. When the beauty pageant became an example of “women empowering women”, and with the purpose of using femininity to represent world issues and raising awareness for culture, the Philippines also applied this as national aspiration.